In the early '50s, a prestigious watch company Universal Genève enlisted an unknown 23-year-old designer named Gerald Genta to design a watch in honor of the newly opened "polar route" operated by Scandinavian Airlines Systems. The route opened up a quicker way between Los Angeles and Copenhagen, flying over the magnetic North Pole (which cut down total flight time by as much as 14 hours!).
This watch was named the Polerouter. Though only a couple hundred of these are believed to have been produced initially, the model would go on to enjoy a successful multiple-decade production runs in the years to follow.
This classic masterpiece over time became a legend and by now is a timeless staple piece in the collections of truly eclectic watch connoisseurs.
To commemorate the brilliant swiss designer Gérald Genta and his influential early work that is the Polerouter, we designed a timeless vintage automatic collection - Eterno Automatic.
Eterno is our homage to the simple yet incredibly powerful vintage aesthetic of the Polerouter.
Case Material: Stainless Steel
Strap Material: Stainless Steel Link
Movement: NH35 Mechanical
Water Resistance: 100M (10ATM)
Case Diameter: 42mm
Case Thickness: 12.1mm
Glass: Sapphire Coated Crystal
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Note: Per Casio's policy, Casio and G-Shock watches are not eligible for International Shipping. Any international order containing a Casio or G-Shock watch will be cancelled and all monies refunded.
We could all use some extra time. If your new, unworn item is not 100% to your satisfaction, you have 30 days from the original ship date to return it. To be eligible for a return, your item must be unused, unworn and in the same condition that you received it (including any protective stickers still on it). It must also be in the original packaging. More details can be found on our Returns page. **Unfortunately Mystery watches are final sale and only eligible for return for store credit; a small restocking fee applies to these returns.
